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An Initial Coin Offering (ICO) is the cryptocurrency equivalent to an Initial Public Offering (IPO), in which investors purchase shares of a company.
A smart contract is an agreement between two parties, digitally encoded onto a blockchain, that automatically executes a transaction once certain conditions have been met.
Bitcoin has been gaining serious traction in the last few years with many significant players, including Microsoft and Expedia, accepting the cryptocurrency as a legitimate form of payment.
Smart contracts and blockchain technology are reshaping the way customers and businesses interact, and trust plays a vital role in order to creating effective working relationships between parties.
I briefly discussed in a previous blog post the idea of a cryptocurrency, saying that in essence it is much like any other currency – something that people are willing to swap in return for goods or services.